Ateliers Avairx - Mobilité et industrie des transports - 5 février & 18 mars 2020

2020 : Time for Business Model Innovation

Mobility and the Transportation Industry

  2 Workshops in Paris to Learn and Design Innovative Business Model in Mobility and learn from the joint approach developed by AVAIRX and BMI Lab    What awaits You

• Workshops dedicated to the development of innovative business models in mobility and transportation to build your future value proposition and offers 
• A structured and proven approach resulting from scientific research: AVAIRX Mobility Value Proposition Design Methodology for Emerging and Non-conventional Systems, powered by the St Gallen Business Model Navigator
• A holistic vision of mobility, centered on customer needs and based on new and future technologies

Your advantages / benefits

• Practical tools and methods, simple to understand and to use immediatly 
• Participants and experts from various industries and mobility innovation leaders
• Workshops conducted by mobility and innovation experts
• Training based on Design Thinking Innovation, Return on Experience, Unique Business Model Innovation Cards based from 55 sectors and industries 
• Ahead of competition, you will be prepared for launching your new offers, gain marketshare and develop profitable business

The organisation and methodology

• Workshops designed in two modules focused on the design and deployment of innovative business models
• An interactive learning method based on a real case study
• Working groups of max. 5 people to guarantee optimal transmission of expertise

Module #1 - February 5th 2020 - Designing an Innovative Business Model 

• Introduction to the rapidly changing mobility and transportation market 
• Introduction to Business Model Innovation
• Case study: On-demand transportation & new technologies (challenges & common denominator)
• Stakeholders identification & Ecosystem Map
• Customer pain points & problems (value proposition canvas)
• Ideation: generation of ideas using 55+ Pattern Cards
• Evaluation and selection of ideas
• Document the selected idea: conceptualize a business model
• Check the financial viability of the concept with reverse finance
• Implementation: mindset, steps and tools
• Outlook towards mobility of the future with emerging, non-conventional systems

Module #2 - March 18th 2020 - Deploying an Innovative Business Model

• Introduction: Deploying an innovative and profitable transport offer thanks to a strong business model
• Case study recap: business model of On-demand transport & new technologies
• Identify the critical assumptions underlying the business model
• Categorize and prioritize critical assumptions
• Testing Table: detail the critical hypotheses to make them testable
• Develop validation tests for critical hypotheses using Testing Cards
• Creation of a prototype for the validation of critical hypotheses
• Plan the validation of an innovative business model
• Plan the deployment of an innovative business model: scale and measure growth
• Outlook towards market entry, your company's commitment and successful market entry